Perfect 4000 Words Essay Examples

Papers already added: 315

Business plan of a new beverage company essay sample

The plan is to process and market the high-quality sugarcane and coconut-water juice. The cane is received at the mill and prepared for extraction of the juice.

Impact of retention rate on kfc

The objectives of the research are about employee's retention and organizational performance. The aim of the research is to discover the impact of employees' retention rate on organizational performance.

Advertising Allow us to produce an outstanding essay for you Plenty of free time = $12/page! Learn More Learn More

Use of celebrity endorsements for non-profit advertising

Organisation-Celebrity Match Before finalising on a celebrity endorsement, it is crucial that the intention of the endorsement and the celebrity chosen for the endorsement align. Potential Hazards of a Celebrity Endorsement When endorsing a product/brand/campaign, the product, not the celebrity, must be the star, therefore it is important that organisations consider the potential [>]

A review of gap inc management essay

The report starts by undertaking a review of the Company's and industry operations and Value Chain and associated issues. This is with a reason that current CR practices in the four areas Supply Chain, Environment, Employees and Community Commitment are not efficient to guarantee the success of efforts, seemingly disconnected from the Company [>]

Indias reservations and declarations to core human rights conventions international law essay

The object and purpose test The landmark advisory opinion of the International Court of Justice, Reservations to the Convention on the Prevention and Punishment of the Crime of Genocide, laid down that reservations are impermissible if they are against the object and purpose of the treaty. When a State objecting to a reservation [>]

Advertising Need help writing an essay?
We can do that with ease!
Get Academic Assistance Get Academic Assistance

Air asia advertising types assignment

Another effectiveness of AirAsia advertising is through its website and focus on the e-commerce. AirAsia indirectly are advertising their products and services to its potential customer through the website.

Marketing paper – mac cosmetics – product & place strategy flashcard

Lamb/Hair/McDaniel) As one of the 25 individual cosmetic brands that are owned by Esteem Lauder cosmetics, MAC varies in use and performance and meets the needs of specific market of women with its products. It worked wonders for the MAC brand as the offer was refreshingly straightforward " Every cent of the selling [>]

Cross cultural communication – college

And based on the theoretical account.it provides some illustrations such as South Korea and China and Sweden and Canada to show the different look manner in different states which can lend to the cultural communicating of each state and do the characteristics of theoretical account more clearly.Then.this study proposes the AUDI as the [>]

Emotional intelligence assignment

If you are working In a small organization or are self-employed, your ability to perform at your peak may depend to a large extent on college." According to Coleman emotional intelligence defines as the capacity for cosigning our own feelings and those of others, for motivating ourselves, and for managing emotions well in [>]

Research in motion company limited

The company has it is headquarter in waterloo Ontario in Canada and they are the main sponsor of RIM park that is situated in the northeast of the city. The idea of expansion and urge of exploiting the market may have contributed to the RIM Company to be announced by the Fortune Magazine [>]

Impact patent process on indian pharma industry

Followed by that, this paper provides an penetration into the alterations that have occurred in the patent jurisprudence and surveies the impact of switching from procedure to merchandise patent on Indian Pharma markets. These alterations lead to a definite impact on Indian Pharma industry and defined the way of growing for the Indian [>]

Advertising Stop scrolling! Just place an order. Our professional writers will do everything perfectly Order Now Order Now

Two step hierarchical regression analyses health and social care essay

Secondly, participation in some of the activities was significantly associated with self-esteem, and there were gender differences as to what activities proved to be significant in association with self-esteem. This study was conducted in order to examine Korean young elderly's social participation status and how it is associated with the participants' self-esteem.

Language analysis of film: directive illocutionary acts

The Directive Illocutionary Act is asking and the meanings of the utterance are: The point of illocution of the utterance is that the speaker asks to the hearer about condition. The Directive Illocutionary Act is asking and the meanings of the utterance are: The point of illocution of the utterance is that the [>]

The amidst the amish theology religion essay

The Amish, so focused on living in the past in a world so focused on the future, have developed a close community that embraces a tradition over three hundred years old that truly puts the power in the community's hands to control and dictate their future. Furthermore, the Amish believe in remain segregated [>]

Chemical structure of organochlorine environmental sciences essay

Broadly defined, a pesticide is any substance or mixture of substances intended to kill, repel, or control certain forms of plant or animal life that are considered to be pests.[4] Pests are living organisms that bother, injure, or cause damage to buildings, plants, humans, and animals, including pets.[1, 2] Pesticide is used in [>]

Blackness and the american cultural hegemony

It is this realization after studying certain critical race literature and through observation in daily interactions and in the media that has inspired this paper which aims to explore Blackness and the American Cultural Hegemony in relation to the dynamics of racial socialization and representation in the United States, and to analyze the [>]

Respiratory syncytial virus (rsv) vaccine formulation

Mice were immunized and challenged with RSV as described in the legend for Fig.3. Mice were immunized and challenged with RSV as described in the legend for Fig.3.

Transfer of training and self efficacy management essay

Baldwin and Ford define transfer of training as the degree to which trainees effectively apply the knowledge, skills, and attitudes gained in the training context to the job. Referring to the effectiveness of transfer of training, the researchers have investigated in depth on the factors which would contribute towards the effectiveness of transfer [>]

The return to mecca, muhammad and the beginnings of islam

The earliest passages of the Qur'an revealed to Muhammad emphasize the goodness and power of God, as seen in nature and in the prosperity of the Meccans, and call on the Meccans to be grateful and to worship " the Lord of the Kabah," who is thus identified with God. It is difficult [>]

International marketing in foreign market flashcard

In the STEP discussion, the Domino's Pizza will be target on the Married Family segment as it is the best segment which the Domino's Pizza can actually maximize their profit earn from it. 1 Application to Domino's pizza The most appropriate market entry strategy for Domino's pizza to enter the Manner's market is [>]

Purpose of workforce planning in british gas commerce essay

The main purpose of workforce planning in any organisation is planning and managing the recruitment and selection of new employees and making sure that the balance of demand and supply of the skilled employees are maintained. It also gives a in dept knowledge on the educational and professional requirements for a individual who [>]

Characteristics of formal and informal learning management essay

To achieve the goal of the paper we have put forward and solved the following problems: To identify the training status of Iranian SMEs To reveal the factors applied by SMEs to motivate their employees To measure SMEs performance from financial, customer, and internal perspectives To explore the impact of the factors, applied [>]

Cyber aspects of non kinetic warfare

Post World War-II, there has been a paradigm shift in the nature of conflict and pattern of statecraft primarily due to; advent of nuclear weapons, Revolution in Military Affairs, rapid advancement in information technologies, rise of Non State Actors and effects of globalization. To lay the conceptual foundations of non-kinetic warfare, it is [>]

Design, fabrication and application of minimum quantity essay

The media is supplied as a mixture of air and oil in the form of an aerosol with precise control over amount of oil and direction of spray to the cutting zone.3. The design of the atomized is critical in MGM as it determines the concentration of the aerosol and the size of [>]

Red fox: characteristics, environment and habits

Today the red fox exists in Rural, urban and suburban environments in this country and there is a large variety of food available to them. The red fox has proved to be a very successful forager as they can seek out food in an array of different environments.

Factors influencing customers in the malaysian smartphone market

According to Khasawneh and Hasouneh, the product's brand name will influence consumers' evaluation and then perceive different products offering which as a result will affect on consumers' behaviour when purchasing products and understanding consumers' behaviour is a decisive factor in the companies' success around the world. According to Rao and Ruekert, stated that [>]

Harnischfeger corporation assignment

The case describes the company's financial crisis, the turnaround strategy of the new management team, and the accounting policy changes that took place in 1984. Copyright and and the information in the case on the company's turnaround strategy.

Landfill leachate and domestic wastewater treatment biology essay

5 L/min, contact times of 2 to 24 H and leachate to effluent of 20 to 80 % were applied to both SBR and PZ-SBR. In the literature, adsorbents like activated C were added to activated sludge and SBR for the betterment of the biological intervention of landfill leachate.

Money laundering and republic act no. assignment

Facilitator Any person knowing that any monetary instrument or property involves the proceeds of any unlawful activity, performs or fails to perform any act as a result of which he facilitates the offense of money laundering.3. Functions of the AMLC To require and receive covered and suspicious reports from covered To issue orders [>]

Mini review: linkages between essential tremor and parkinson’s disease?

The association between the two movement disorders includes a similar tremor frequency range of 4 8 Hz in both ET and PD, overlapping resting tremors and postural tremors in some of ET and PD patients, and many ET patients develop PD later in life. Asymmetry of tremor intensity and frequency in parkinson's disease [>]

Communication

The company's leaders believe that it is critical for the chief executive to be steeped in the company culture." The job of the board is to pick the candidate who can best grow into the job," said a person with knowledge of the search, who spoke on the condition of anonymity." Intel has [>]

Coronary heart disease in london

In contract, in Royal dock, 61% of population was white and only 7% was Asian Source: Joint Strategic Needs Assessment 2008 Coronary Heart Disease is the major cause of death in the South Asian population in the UK and the death rates of South Asian population due to CHD is higher than the [>]

Analysing low participation as a threat to democracy politics essay

The contribution of basic citizen involvement including ' set checks and balances in the governance of our societies that help protect our welfare, a right to be engaged in decisions that affect us and the collective experience of attempting to solve problems with our fellow citizens' are far too valuable to be undermined [>]

Crime in america notes

The Ruling Elitist/ Top Down Theory Media is a tool for the top of the social hierarchy- so it becomes a tool to maintain the ruling elite; Getting individuals to believe what the ruling elite want them to believe Institutional dominance/hegemony- Either the media is complicit or coerced by the ruling elite b. [>]

Media effectiveness of humanitarian responses to crises

Many articles and books have argued the importance of media as an actor in enabling humanitarian response and that media has the assumed power to influence and drive local and international government, humanitarian agencies and non-governmental organisation to formulate responses to crises, such as policy responses, delivery of aid and interventions, to save [>]

Sterility and communion in t.s. eliot and gerard manley hopkins

Hopkins only dealt with the hopelessness in his later life, and in his earlier poetry such as " The Windhover" and " The Grandeur of God", Hopkins is in great communion with the world. This stanza aptly captures the sense that Eliot is paralyzed in the face of the quickly moving world, a [>]

Anatomy and physiology of blood and heart

The potential spreads to the atria and enters the ventricles through the atria ventricular node from where it is conducted throughout the ventricles by the bundle of His and the purkinje fiber. The circulation process is such that the right atrium receives blood from the rest of the body through the venacavea and [>]

Information technology in india assignment

The Parliamentary system of India at federal level comprises of the legislature with two houses of reliant, Council of States and the House of the People headed by the President, and the executive body that has the President as the constitutional head, the Vice- President, and the Council of Ministers led by the [>]

Religious identity in different cultures sociology

Contents Decisions and Deductions We argue that it is possible to through empirical observation prove some of the posits of the classical differentiation between an intrinsic and an extrinsic spiritual orientation: we investigated how people perceive the difference between an person and a societal spiritual individuality, between a cardinal versus a peripheral religionism, [>]

Low- income housing

Susan King, a principle at the architecture firm Harvey Devereaux in Chicago commented on the benefits to the community and to residents that come with a green housing project, saying, " In cases where the developer promotes the green aspects of a building to the community and also educates the people who live [>]

Contribution of the cultural class analysts sociology essay

Thus, there is economic capital, in the form of wealth and property; cultural capital which may exist in three different states: in the embodied state - as the long-lasting dispositions of the mind and the body, in the objectified state - in the form of cultural goods, and in the institutionalised state - [>]

Assessment and evaluation assignment

Assessment is carried out to see, to what extent the objectives of learning have been attained; it should encompass the three domains of learning namely cognitive, psychosomatic and affective, so as to make teaching and learning process more efficacious.' Assessment should reflect and communicate teaching and learning expectations and provide a fair opportunity [>]

Client based care case study: elderly with diabetes

215479 Client Based Care Study Introduction In this essay, the author will explore the care of a single patient, encountered in clinical practice, examining the impact on quality of care, and on the health and wellbeing of the individual, of key aspects of care. The essay will examine the aspects of her care [>]

The historical experience of arab americans history essay

Aside from the flowing of these scattered Arabs, Arab immigrants came in three waves: the first wave was the period from 1878 to 1924; the second, from 1948 to 1966; and the third, from 1967 to the present.[3] The first wave of Arab immigration to the United States started in the middle of [>]

The field of organizational behavior commerce

A more unequivocal definition of organisational behaviour is the survey of human behaviour, attitudes, and public presentations within an organisational scene by pulling on theory, methods, and rules from such subjects as psychological science, sociology, and cultural anthropology to larn about single perceptual experiences, values, larning capacities, and actions while working in groups [>]

Service quality and customer loyalty in telecommunication sector

One of the critical success factors of the cellular industry are customer service quality, customer satisfaction, customer retention, customer loyalty in the cellular service. The specific objectives are as follow: To recognize variables that comprise customer satisfaction and how they affect customer loyalty; To examine analysis of the relative influences on customer loyalty [>]

Yeats valves business evaluation essay sample

3 Data Analysis As a part of the negotiations between the YVC's and the TSE are the discussions about the appropriate takeover price it is necessary to come up with some calculations about the fair value of the YVC's. 11% In contrast to the rE, the and the WACC of the merged firm [>]

Migrants working in vienna restaurant industry

The primary migration scheme has been directed, on one side to the ' guest worker system ' which is based on the rule of the employment and rotary motion of migratory workers.[ 1 ]One of the chief features of this theoretical account is the linkage between labour contract and abode license. Political and [>]

Hypnosis as altered state of consciousness

Therefore, 'introspective self-reports accounts of subjective experience is central to the definition of any altered state of consciousness' Hilgard Shor stated that 'the trance controversy in hypnosis concerns the extent to which trait, situational, and state variables account for more of the variance of hypnotic response'. Hilgard stated that 'hypnotic responsiveness is more [>]

Paternal and maternal parenting styles psychology essay

In spite of the profusion of research examining relationships on either mothers or fathers parenting styles and child outcomes, relatively few studies examine the combination of paternal and maternal behaviors have on their children. The goal of this study is to examine how parenting of both mothers and fathers predict adolescent outcomes in [>]

2059 pakistan studies june 2009

In, there were some good answers to the question asking the reasons for the creation of Bangladesh. This helps because most Examiners mark one question at a time on all papers In the examination room, candidates should be reminded to leave space between questions for the Examiner to mark, and to list the [>]

The independent record labels of the 1950’s and 1960’s

This movement is captured in the stories of those label creators and owners, and in the turbulent journey through their successes and failures. The first emergence was fueled by multiple factors: competitive economic circumstances, up-and-coming local musical talent in conjunction with the independent labels and studio owners, and the commercially viable musical interest [>]

A macro economic analysis of india

The Indian Economy is the eleventh largest economy in the world by nominal GDP and the fourth largest by purchasing power parity. In order to minimize the impact of the global slowdown on the Indian economy, the Government introduced fiscal expansionary measures in the 2008-09 and 2009-10.

Liquidity services essay

In addition to goods sold on behalf of other federal agencies, all of the surplus and scrap assets are sold as the exclusive contractor of the Defense Reutilization and Marketing Service of the U.S. LiquiBiz.com enables European based corporations and government agencies to sell surplus goods to European and other international buyers Through [>]

On the design of foreign language curricula

In summary, lesson planning is needed for a) giving a sense of direction, b) helping students become aware of the lesson objectives and the learning tasks they are asked to perform, c) managing a classroom, d) helping teachers to solve, in advance, teaching problems, and e) reducing anxiety on the part of students [>]

Competing views of the entrepreneur

In the late 18th Century, Cantillion and Say from the French school of thought were amongst the first to recognise the role of the entrepreneur. Say also highlighted the notion of the entrepreneur taking risk in bringing different factors of production together, with Say being one of the first to regognise the role [>]

Burberry case study

For the next five years, Bravo and her team are looking at the future of Barberry ND she emphasize in bringing the brand to the next level. This is to stir up a sense of hunger in the customers' mind and serves as excellent PR and to avoid ubiquity that is now facing [>]

The role of china press media essay

For Laurin, " Propaganda means any form of communication in support of national objectives designed to influence the opinions, emotions, attitudes, or behavior of any group in order to benefit the sponsor, whether directly or indirectly".[3]In sum, for a propaganda to work, as Linebarger said, it must " consists of the planned use [>]

The importance or otherwise understanding cultural

Also, there is an important differentiation between the adaptation of the employees to the new culture, particularly the sales manager who will have to negotiate in the other country, and the adaptation of the company's product or service, its distribution and communication. The company is developing its product or service internationally When the [>]

How far has nationalism changed over the last hundred years?

The Germans rebutted by passing the Naval Law of April 1906, which required the widening of the Kiel Canal and the construction of six new ships equal to that of the dreadnaught. With the support of the liberals and the church, Mussolini had influence over the entire population of Italy, as the liberals [>]

Integration of regenerative dentistry into the dental undergraduate curriculum

Advances in regenerative dentistry research over recent years have seen whole tooth bioengineering and the use of dental stem cells in a wide array of promising therapies. This corroborates findings from a more recent multicenter study that aimed to evaluate the knowledge and clinical applications of regenerative dentistry in dentists, specialist pediatric dentists, [>]

The integration of emotional and symbolic components in multimodal communication

In my opinion, the fact that it is so important for perceivers to form a reliable representation of the social environment has inflated the importance, in the eyes of psychologists, of the disclosure of unobservable psychobiological processes by signalers. This idea is based on Owings and Morton's model of animal communication whereby communication [>]

Woodrow wilson wouldnt yield

The story of America's rejection of the League of Nations revolves largely around the personality and character of Thomas Woodrow Wilson. Holding aloft the torch of idealism in one hand and the flaming sword of righteousness in the other, he aroused the masses to a holy crusade.

Symbolic interactionism: studies of social construction assignment

However, it is viewed important by many in the realm of social psychology, thus, this paper to summarize and describe the concept and history of symbolic interactionism, give my analysis and evaluation to the current state of symbolic interactionism, and provide future directions for symbolic interactionism. Humans routinely and creatively take measures to [>]

Grand challenges in rhinology

The nasal and sinus epithelium, with its mucociliary clearance and production of nitric oxide gas, constitutes the first line of physical, chemical, and immunological defense of the airways, protecting us from the environment. This has led to trivialization of nasal symptoms and disease, even when persistent; however the realization that nasal disease is [>]

The indian television reality programmes kaun banega crorepati media essay

The impact of the celebrity on a viewer depends upon the likability of viewer regarding the celebrity. The basic assumption behind celebrity hosting the reality show is that the value associated with the celebrity is transferred to the brand of the reality show and therefore helps to create an image that can be [>]

China becoming an economic super power history essay

The goals of this subject and essay are as following: Understand the major economic and other issues in the economic development and growth of Asian economies Apply appropriate economic theory and analysis to Asian economic development issues Form a critical and objective evaluation of the economic status of an Asian nation, particularly in [>]

Care pathways and strategies for diabetes and coronary heart disease patients

Discuss how the practitioner and agencies involved in the care pathways for one of the chosen physiological disorders Diabetes: A professional that will help with individuals who have diabetes is their optometrists as they are trained to be able to examine the eye and see defects in individuals vision, and are able to [>]

A study on guinness greatness campaign management essay

The sale of Guinness in the African markets was nose diving and the goal for Saatchi & Saatchi's was to create good communication materials to advertise Guinness to the entire Africa market to help in achieving the company's target of doubling the sales of Guinness by the year 2005. Saatchi and Saatchi London, [>]

Research design location and research time psychology essay

This chapter will present the methodological approach and research technique used in this thesis along with how the data will be gathered to find the answer or solutions of the research questions and problems, such as research design, theoretical perspective, data collection method, data analysis method as well as the validity and reliability [>]

Stakeholder management and culture management

The process of identifying and managing project stakeholders and culture is one of the most important processes in project implementation because not only is project success judged by stakeholder satisfaction, but because every stakeholder makes an essential contribution to the project. Walker and his group in assessing the influence of project stakeholders and [>]

Vitamin d is a fat soluble vitamin health essay

In conclusion, the FFQ may be used as a screening tool for inadequate vitamin D intake, however, is not accurate enough to measure the true value of the dietary vitamin D intake of subjects.2. The purpose of the paired t-test is to find out what is the chance that the difference between the [>]

Education: overview

The content of education was divorced from the interests and needs of the masses and the community. The Provision of Secondary Education in Dominica: Providers and Gender Issues From the foregoing, one can appreciate the fact that the provision of education was a task that involved the participation of several providers or stakeholders: [>]

The nature and types of organizational structures

The socio-technical model developed by the researchers at the Tavistock Institute led to the development of basic open systems theory which states that in any organizational system, technical or task aspects are interrelated with the human or social aspects, focusing on the relationships between the technical processes of transformation within the organization as [>]

Transgression forswear-maintaining centralized database essay

The Byte code The key that allows the Java to solve the security and portability problems is that the output of Java compiler is Byte code. 5 JDBC Java Database Connectivity or in short JDBC is a technology that enables the Java program to manipulate data stored into the database.

Extended essay in physics engineering essay

This led me to compare the effect of the force applied and the launch height have on the flight distance of a glider and the question, how does the Force applied and the launch height of a delta wing glider affect its glide distance and how does it compare to the predicted distances [>]

The dominant ideologies shaping educational policies politics essay

In this essay I will consider some of the core ideology of ethnicity, identity, race in a cultural hybridity and will argue that the increasing globalisation of education has been furthered through a variety of complex processes, both local and global, that have been strategised by nationalism as a political ideology to control [>]

The social responsibility of journalism

My RP consists of two parts.each of them touching upon the two facets which are the chief subject of the RP.i.e.the function of news media and the societal duty of the mass media. I promise myself and my reader to be an honest and nonsubjective journalist and that is my attack in the [>]

Pestle analysis is an external analysis economics essay

The Netherlands, like most Organization for Economic Co-operation and Development countries, is facing a double challenge: to complete the liberalization of the telecommunications market, and to prepare for the next generation regulatory regime in the face of convergence. By the end of 2011, the GDP of the Netherlands is currently ranked 16th in [>]

Role of the therapeutic relationship in cognitive behavioural therapy

Thus, due to the conflicting evidence on this topic; this essay will aim to critically explore and evaluate the scope of the therapeutic relationship within CBT and of theory and technique, focusing also on the role of the practitioner versus the client in this relationship and the consequences, if any, in achieving client [>]

According to john searle essay

This conception of beneficiary power brings about a set of circumstances that were not addressed; it is my contention that through a careful analysis of the ways and means that a device exhibiting strong AI would examine such situations, we will be able to see the merits of one system versus another in [>]

Consumer buying behaviour: the cosmetics industry

The rapid economic growth, coupled with the huge development of cosmetics industry in China, contributes to the significant changes of cosmetics consumer behavior. On completion of this objective, the intention would be to get an insight into the cosmetics environment and the rapid growth trend of the industry so as to have a [>]

The five forces industry and soot analysis discovers cataracts

Cataracts is able to determine the strengths and weaknesses in their position in the industry. For an organizational strategy to be effective, it must effectively accomplish the tasks that help implement the organizational objectives, which for Cataracts is " to be the leading retailer and brand of coffee in each of their target [>]

Language arts curriculum adaptations for second language learners: writing.

Standard 2: Language for Literary Response and Expression Students will read and listen to oral, written, and electronically produced texts and performances from American and world literature; relate texts and performances to their own lives; and develop an understanding of the diverse social, historical, and cultural dimensions the texts and performances represent. As [>]

The ash content of a crude drug biology essay

The acid insoluble ash is the part of the total ash which is insoluble in diluted hydrochloric acid. The percentage of water soluble ash calculated with reference to the air dried drug.

A report on training & development department of spl

2 Vision of the SPL Square view business as a means to the material & social wellbeing of the investors, employees and the society at large, leading to accretion of wealth through financial and moral gains as a part of the process of the human civilization.2. Permanent improvement of all the employees " [>]

Perdue farms

In a research project designed to study Perdue Farms the proponents were able to find out that they are in for the long haul, in order to, " Enhance the quality of life with greatfoodand agricultural products. In the case of Perdue the crisis point was in the decade of the 1980s when [>]

Recommendation of coca cola based on performing various valuation models

Marketplace: We will adhere to the highest ethical standards, knowing that the quality of our products, the integrity of our brands and the dedication of our people build trust and strengthen relationships. We believe that what is best for our employees, for the community and for the environment is also best for our [>]

Project delays essay

Here the contractor bears the risk and responsibility for the delay and the owner may bring a claim against the contractor for the costs of the delay. The contractors argued that where owners have actual notice of the problems which are the basis of a claim, and are able to investigate the issue, [>]

Marketing practices in the olive oil industry

The objective of this study is to examine the issues related to the production of olive oil and the marketing practices implemented by " Minerva S.A"., a major player in the Greek olive oil market. The major producer of olive oil in the world is the European Union, and it produces the 80 [>]